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AOL Acquires Userplane, Messaging Service

Monday, August 14, 2006

Userplane, a Flash-based messaging service, has been acquired by AOL for an undisclosed sum. Userplane uses a combination of Flash and AJAX to offer text, video, and audio chatting right within your browser. Using the company's Webrecorder service, these chats can be recorded and stored for later use. Although Userplane doesn't land in the headlines, it has had some very important clients, including Friendster, Date.com, and Red Bull. By appealing to social networking service, Userplane's technology is now used on over 100,000 websites in 25 countries. Now that AOL offers many of their services for free, it should be interesting how they plan to actually support Userplane. As Marshall Kirkpatrick explains, a compelling user experience is required to get advertisers to support a product. Although I've never used Userplane's service previously, I'm sure that integrating it with other AOL products, such AIM Pages and UnCut, will be the best path to choose.
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